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Study Finds Credit Card Loyalty Is More Fragile Than It Looks

Study Finds Credit Card Loyalty Is More Fragile Than It Looks
Study Finds Credit Card Loyalty Is More Fragile Than It Looks
September 14, 2026  |  Credit Cards

A credit card can go from first choice to forgotten backup faster than an issuer can say “statement credit.” Once the wallet changes order, the...

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Top-of-Wallet Credit Choices Have Moved to Mobile
Top-of-Wallet Credit Choices Have Moved to Mobile
April 15, 2026  |  Credit Cards

“Winning Top of Wallet: How Credit Card Apps Shape Choice,” a collaboration between PYMNTS Intelligence and Elan Credit Card, examines how the credit card mobile app...

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Fiserv Integrates Credit Choice Tool With U.S. Bank Card Program
Fiserv Integrates Credit Choice Tool With U.S. Bank Card Program
June 12, 2025  |  Partnerships

U.S. Bank says its Elan Financial Services has launched a partnership with Fiserv. Get the Full Story Complete the form to unlock this article and...

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Banks Bet on Virtual Cards as the New Credit Battleground
Banks Bet on Virtual Cards as the New Credit Battleground
June 05, 2025  |  Digital Payments

When Apple Pay launched in 2014, it promised a future free of plastic. Over a decade later, the ripples of that revolution are still unfolding...

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More Than 4 in 10 US Consumers Now Use Virtual Cards at Checkout
More Than 4 in 10 US Consumers Now Use Virtual Cards at Checkout
May 12, 2025  |  Digital Payments

What if paying online didn’t mean putting your actual credit or debit card number at risk of fraud or purchasing errors? What if your card...

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Recommendations Highly Influence Card Selection, With 73% Citing Impact
Recommendations Highly Influence Card Selection, With 73% Citing Impact
April 30, 2025  |  Credit Cards

A new report from PYMNTS Intelligence, in collaboration with Elan, explores consumer motivations and behaviors behind opening new credit cards, revealing the interplay between financial...

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75% of Financially Stable Consumers Prefer Co-Branded Cards for Rewards
75% of Financially Stable Consumers Prefer Co-Branded Cards for Rewards
February 28, 2025  |  Credit Cards

Higher costs and financial uncertainty are prompting many consumers to reassess their credit card choices. Financial stability plays a key role in how individuals select...

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Study Shows Power of Word of Mouth in Credit Card Customer Acquisition
Study Shows Power of Word of Mouth in Credit Card Customer Acquisition
November 06, 2024  |  Credit Cards

Understanding which consumers are drawn to which cards can help financial institutions hone their marketing. PYMNTS Intelligence data shows that nearly 1 in 3 consumers...

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