home fitness

Tonal Looks to Pick up Lululemon’s Broken Mirror Pieces With Trade-in Program
Tonal Looks to Pick up Lululemon’s Broken Mirror Pieces With Trade-in Program
December 19, 2023  |  Retail

When Lululemon bought Mirror in 2020, it was a move to expand beyond selling clothes and tap into the growing trend of working out at...

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Today In Payments: Ripple Faces SEC Lawsuit It Says Would Cripple Cryptocurrency Industry; Peloton Buys Fitness Equipment Maker Precor
Today In Payments: Ripple Faces SEC Lawsuit It Says Would Cripple Cryptocurrency Industry; Peloton Buys...
December 22, 2020  |  News

In today’s top news, Ripple said it faces a lawsuit from the SEC over the sale of unlicensed securities and Peloton has acquired fitness equipment...

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Tempo And The Home Fitness Gold Rush
Tempo And The Home Fitness Gold Rush
July 29, 2020  |  Investments

Fitness equipment maker Tempo, whose home workout systems retail for nearly $2,000, has seen its valuation hit $250 million amid a massive surge in interest...

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Connected Fitness Gets Into The Boxing Ring
Connected Fitness Gets Into The Boxing Ring
July 21, 2020  |  Retail

Connected fitness has a sparring partner, courtesy of a new direct-to-consumer (DTC) company called Liteboxer. It has an innovative product, proven management and a business...

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Why Lululemon’s $500M Mirror Deal Is A Muscular Move Into ‘Contextual Commerce’
Why Lululemon’s $500M Mirror Deal Is A Muscular Move Into ‘Contextual Commerce’
July 01, 2020  |  Partnerships / Acquisitions

In a move that caught much of the world off guard, athleisure giant Lululemon announced plans this week to buy home-exercise technology startup Mirror for...

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Tonal Seeks More Funding To Produce $3K Home Workout Stations
Tonal Seeks More Funding To Produce $3K Home Workout Stations
May 20, 2020  |  Investments

San Francisco-based Tonal — which offers a $2,995 exercise station with subscription-based workouts — is looking for more funding as the COVID-19 crisis upends the...

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SoulCycle Challenges Peloton By Launching At Home Bike
SoulCycle Challenges Peloton By Launching At Home Bike
March 09, 2020  |  Retail

SoulCycle is gearing up to release its own at-home bike that could compete with rival Peloton, after teasing the product last summer, according to reports....

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