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Influencers
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RetailAI Takes The Measure Of Fashion Retailing
Iconic Vogue magazine editor Diana Vreeland once said, “Fashion is part of the daily...
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Social CommerceFacebook Sweetens Terms In Bid For Video Creators
Facebook is upping the ante again in its bid to lure online video personalities...
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CoronavirusMeet 2020’s Newest Influencers
Influencers have had a rough couple of weeks, as consumers’ tastes have rapidly drifted...
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CoronavirusThe World Unfiltered: What We’ve Learned About Each Other In...
In 2004, Dove launched what it called “The Campaign for Real Beauty,” a marketing...
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RetailIs New York Fashion Week Still In Style?
In many ways, 2020's version of New York Fashion Week was much like any...
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RetailBeyoncé Relaunches Ivy Park With Adidas Collaboration
With her new adidas x Ivy Park activewear collection, which gets its start online...
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InvestmentsCasper Warns Social Media Celebs Could Pose Investment Risk
U.S. mattress-in-a-box company Casper has underscored the increasing power of social media influencers to...
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InternationalGiving Financial Independence The Royal Treatment
For Americans, who didn’t grow up with a constitutional monarchy in place, the various...
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RetailHow TikTok ‘eGirls’ Helped Create A Multi-Million-Dollar Fashion Brand
If one were to make a list of products for a cutting-edge fashion brand...
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RetailAn Instabrand’s Innovation Journey Into Experiential Wellness
As of 2019, tea cleanses or tea detoxes are a fairly well-known phenomenon. Odds...
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RetailCoty Plans To Buy Controlling Stake In Kylie Cosmetics
As part of a wave of fledgling cosmetics lines capitalizing on social media and...
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Social CommerceThe Lucrative Advertising Life Of Instafamous Kids
On June 3, 2019, a star was born. Her name is Alessi Ren Luyendyk....
