Influencers

Uber Integrates Social Commerce Into Marketplace as Shoppers Seek Peer Recommendations

Uber Integrates Social Commerce Into Marketplace as Shoppers Seek Peer Recommendations
Uber Integrates Social Commerce Into Marketplace as Shoppers Seek Peer Recommendations
May 17, 2024  |  Social Commerce

As consumers increasingly look for guidance from trusted friends and content creators to inform their shopping, Uber is integrating a social element into its Eats...

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Visa Stresses Education as Small Businesses Confront Fraud Vulnerabilities
Visa Stresses Education as Small Businesses Confront Fraud Vulnerabilities
May 02, 2024  |  Fraud Prevention

Most crimes, as the saying goes, are crimes of opportunity. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

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TikTok General Counsel Steps Down to Fight Ban
TikTok General Counsel Steps Down to Fight Ban
April 28, 2024  |  Social Commerce

TikTok’s general counsel is stepping down to focus on fighting a pending U.S. ban. Get the Full Story Complete the form to unlock this article and...

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Influencer Brands Are Getting Ready for a TikTok-Less Future
Influencer Brands Are Getting Ready for a TikTok-Less Future
April 27, 2024  |  Social Commerce

G.R.W.M. (that’s “get ready with me”) for a major change in the social commerce landscape, because the pending TikTok ban in the United States could be make-or-break...

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Real-Time Market Value Unlocks New Avenues for Creator Financing
Real-Time Market Value Unlocks New Avenues for Creator Financing
April 23, 2024  |  Social Commerce

Access to financial resources is undeniably critical for business success. Without it, the road ahead can be fraught with challenges, potentially leading to the demise...

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Social Platforms and PayFacs Now Power the Creator Economy
Social Platforms and PayFacs Now Power the Creator Economy
April 19, 2024  |  Social Commerce

Whether it’s a viral Instagram post, an informative YouTube video, or a thought-provoking blog article, content creators are playing a pivotal role in shaping online...

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Influencers Harness AI to Boost Fame and Fortune
Influencers Harness AI to Boost Fame and Fortune
April 15, 2024  |  Artificial Intelligence

Artificial intelligence (AI) is having a Kim Kardashian moment.  Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

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LinkedIn Adds Independent Creators’ Content to Its Advertising Options
LinkedIn Adds Independent Creators’ Content to Its Advertising Options
April 12, 2024  |  Social Commerce

LinkedIn reportedly entered the influencer marketing business with last week’s launch of an offering that lets advertisers pay to amplify posts from independent creators. Get...

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