loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Chipotle Smartens Rewards With Personalized Perks to Prevent Inflationary Trade-Down

Chipotle Smartens Rewards With Personalized Perks to Prevent Inflationary Trade-Down
Chipotle Smartens Rewards With Personalized Perks to Prevent Inflationary Trade-Down
February 07, 2023  |  Restaurant innovation

With inflation-concerned consumers minding their restaurant spending, Chipotle is getting smarter with its rewards. Get the Full Story Complete the form to unlock this article...

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Consumer Education Reaps Loyalty Benefits for Financial Institutions
Consumer Education Reaps Loyalty Benefits for Financial Institutions
January 09, 2023  |  Financial Inclusion

Financial institutions have an opportunity to provide customers with the financial literacy tools they want. Get the Full Story Complete the form to unlock this...

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The ‘Malleable Middle’ May Be Sweet Spot Between Deal-Seekers, Loyal Customers
The ‘Malleable Middle’ May Be Sweet Spot Between Deal-Seekers, Loyal Customers
December 29, 2022  |  Retail

Friction-free transactions could hold the key for retailers and grocers seeking to boost customer retention. Get the Full Story Complete the form to unlock this...

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Study Finds Millennials Trade Food, Restaurant Quality to Keep Eating Out
Study Finds Millennials Trade Food, Restaurant Quality to Keep Eating Out
December 20, 2022  |  Restaurant innovation

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

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Item-Level Data Gets Ready to Remake Loyalty and Personal Financial Management
Item-Level Data Gets Ready to Remake Loyalty and Personal Financial Management
December 13, 2022  |  Data

Item-level data is poised to bring a new level of impact and relevance to card-linked offers. Get the Full Story Complete the form to unlock...

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Intelligent Data Helps Credit Unions Meet Members’ Expectations
Intelligent Data Helps Credit Unions Meet Members’ Expectations
December 06, 2022  |  Credit Unions

Credit unions (CUs) have historically provided excellent personal service, and they’re doing better with data. Get the Full Story Complete the form to unlock this...

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Recipe for Success: Why Restaurants Should Cater to Prospective Customers
Recipe for Success: Why Restaurants Should Cater to Prospective Customers
November 23, 2022  |  Restaurant innovation

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Starbucks Claims $181M in Revenue From Unused Gift Cards and Loyalty Credits
Starbucks Claims $181M in Revenue From Unused Gift Cards and Loyalty Credits
November 16, 2022  |  Earnings

Starbucks reportedly claimed $181 million in revenue from money on gift cards and loyalty accounts that customers didn’t spend in fiscal year 2021 — a...

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51% of Merchants Invest in Tech to Track Omnichannel Purchases
51% of Merchants Invest in Tech to Track Omnichannel Purchases
October 28, 2022  |  Technology

Loyalty is the glue that binds consumers to their merchants. It’s what keeps consumers spending online or in-store, even during inflationary times. Get the Full...

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