loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Nike ‘Just Does It’ On Digital-First Transition, D2C Sales And A Hot Loyalty Program

Nike ‘Just Does It’ On Digital-First Transition, D2C Sales And A Hot Loyalty Program
Nike ‘Just Does It’ On Digital-First Transition, D2C Sales And A Hot Loyalty Program
December 21, 2020  |  Retail

Nike showed in its latest earnings report that the sportswear giant is “just doing it” when it comes to three of the COVID-19 era’s hottest...

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Burger Intelligence: Shake Shack AI Takes Ordering, Customer Experience To The Next Level
Burger Intelligence: Shake Shack AI Takes Ordering, Customer Experience To The Next Level
December 21, 2020  |  Restaurant innovation

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Mtn Dew Keeps D2C, Gamer Connection Alive
Mtn Dew Keeps D2C, Gamer Connection Alive
December 18, 2020  |  Retail

The direct connection between consumer packaged goods (CPG) and the gaming business continues to strengthen. In fact, this week they became inseparable, because Mtn Dew...

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Study: The 12 Features That Have Helped Restaurants Make 2020’s Digital Shift — And Drive Sales
Study: The 12 Features That Have Helped Restaurants Make 2020’s Digital Shift — And Drive...
December 18, 2020  |  Restaurant innovation

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Pandemic Brings Digital Angle To Corporate Incentives And Loyalty Programs
Pandemic Brings Digital Angle To Corporate Incentives And Loyalty Programs
December 17, 2020  |  Loyalty & Rewards

Like so many things that are viewed through a pre-COVID vs. post-COVID lens, the current process of incentivizing loyal customers and rewarding employees has been...

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Consumer Spending Preferences Define Borders Of The New Loyalty
Consumer Spending Preferences Define Borders Of The New Loyalty
December 16, 2020  |  Payment Methods

The name of the game in commerce today is loyalty — in many ways an intangible — and from banks to merchants to investors, a...

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eBay: Offline Payment Preferences Are Changing Online Habits
eBay: Offline Payment Preferences Are Changing Online Habits
December 11, 2020  |  Consumer Payments

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Love And Loyalty: David’s Bridal Launches First Rewards Program
Love And Loyalty: David’s Bridal Launches First Rewards Program
December 08, 2020  |  Retail

It was Frank Sinatra who sang the great line about love and marriage: “You can’t have one without the other.” The marketing team at David’s...

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Restaurant Operators Face New Loyalty Demands
Restaurant Operators Face New Loyalty Demands
November 24, 2020  |  Loyalty & Rewards

Lettuce-wrap your mind around this: “There are 31.6 million consumers in the United States — 15.7 percent of the total — who are dining in...

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