loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

How B.GOOD’s Customers Shaped Its Rewards Programs
How B.GOOD’s Customers Shaped Its Rewards Programs
April 30, 2019  |  Mobile Order Ahead

When it comes to food, customers want what they want. In the mobile order-ahead field, listening to customers' needs can give a QSR the competitive...

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Marriott Takes On Airbnb
Marriott Takes On Airbnb
April 29, 2019  |  Retail

To compete with Airbnb along with other homesharing companies, Marriott International is reportedly starting a business for home shares. Unnamed sources claim the firm could...

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Why Amazon Bet (Almost) A Billion On Certainty
Why Amazon Bet (Almost) A Billion On Certainty
April 29, 2019  |  Retail

Amazon announced last week that it would spend $800 million to make one-day shipping the default for Prime members. Much of the coverage was about...

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Chipotle’s Q1 Tech Push Propels Digital Sales
Chipotle’s Q1 Tech Push Propels Digital Sales
April 25, 2019  |  Earnings

With rocketing digital sales and a new loyalty program, Chipotle Mexican Grill exceeded analysts’ estimates for the first quarter. The quick-service restaurant (QSR) chain reported...

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Social Media Lures Credit Card Giants – And Their Advertising Spend
Social Media Lures Credit Card Giants – And Their Advertising Spend
April 23, 2019  |  Loyalty & Rewards

Now, when you like your credit card rewards … you can really “like” them. Get the Full Story Complete the form to unlock this article...

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Coffee Chains Caffeinate Reward Programs With Digital Offerings
Coffee Chains Caffeinate Reward Programs With Digital Offerings
April 22, 2019  |  Retail

Coffee chains are brewing up a battle over customer loyalty: After news surfaced that Starbucks was updating its rewards offering, Dunkin’ is revamping its own...

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How Unattended Retail Sells Loyalty
How Unattended Retail Sells Loyalty
April 16, 2019  |  Unattended Retail

More than 75 percent of loyalty program members say the offerings make them more likely to be repeat customers. But for many unattended retailers, establishing...

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Mastercard: Building The ‘What’ Of Credit Card Rewards Around The ‘How’ Of Delivery
Mastercard: Building The ‘What’ Of Credit Card Rewards Around The ‘How’ Of Delivery
April 16, 2019  |  Mastercard

It used to be all about the “what.” Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

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Bringing Loyalty Programs To The Self-Serve Crowd
Bringing Loyalty Programs To The Self-Serve Crowd
April 12, 2019  |  Unattended Retail

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

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