marketing

Yelp Adds Tracking To Restaurants’ Phone Numbers For Grubhub Incentive

Yelp Adds Tracking To Restaurants’ Phone Numbers For Grubhub Incentive
Yelp Adds Tracking To Restaurants’ Phone Numbers For Grubhub Incentive
August 06, 2019  |  Security & Fraud

Vice is reporting that Yelp is changing phone numbers for Grubhub in order to let the company take a “referral fee” of between 15 to...

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WhatsApp, Instagram To Carry Facebook Name
WhatsApp, Instagram To Carry Facebook Name
August 04, 2019  |  Facebook

Facebook is adding its name to Instagram and WhatsApp as part of a rebranding aimed at unifying all three apps, The Wall Street Journal reported...

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That Inexplicable In-N-Out Burger, And Marketing Stunt #Fails
That Inexplicable In-N-Out Burger, And Marketing Stunt #Fails
July 27, 2019  |  Retail

This week, the world was presented with a truly unusual retail mystery: The Case of the Inexplicable In-N-Out Burger. Get the Full Story Complete the...

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Marketing Startup Pomona Raises $3M To Expand Data For Brands
Marketing Startup Pomona Raises $3M To Expand Data For Brands
July 24, 2019  |  Investments

An Indonesian startup that provides consumer brands with omnichannel marketing and sales products, including cash-back rewards, has raised $3 million in a Series A-2 funding...

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Alibaba, JD.com To Offer Consumer Shopping Data To Retailers
Alibaba, JD.com To Offer Consumer Shopping Data To Retailers
June 20, 2019  |  Retail

Through an Alibaba Group Holding Ltd program that offers years of shopping history for consumers, Bestore Co Ltd intends to connect technology for facial recognition...

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Walmart Overhauls Jet.com, President Out In August
Walmart Overhauls Jet.com, President Out In August
June 13, 2019  |  Retail

As Walmart works to integrate Jet.com into its business, the retailer is eliminating Simon Belsham’s role as Jet president. As a result, Jet team leaders...

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Building A Popular Local Pound Cake Into A National Product
Building A Popular Local Pound Cake Into A National Product
June 03, 2019  |  Retail

While there are many wonderful thing to say about a cake – delicious, beautiful and perhaps even inventive or creative – it is rarely described...

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Aussie Reserve Bank Throws Shade On Banks’ Slow Response To New Payments Platform
Aussie Reserve Bank Throws Shade On Banks’ Slow Response To New Payments Platform
May 17, 2019  |  Banking

The Reserve Bank of Australia (RBA) has sent a warning to major banks that its slow progress in implementing the New Payments Platform (NPP) has...

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Taco Bell To Open ‘The Bell’ Hotel
Taco Bell To Open ‘The Bell’ Hotel
May 16, 2019  |  Retail

To provide consumers with an immersive way to experience its brand, Taco Bell is launching The Bell: A Taco Bell Hotel and Resort in Palm...

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