online advertising

Google Antitrust Probe Widens To Include Search, Android
Google Antitrust Probe Widens To Include Search, Android
November 14, 2019  |  Google

The antitrust investigation into Google will be expanded to include the tech giant’s search and Android businesses. In September, 50 attorneys general announced that they...

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The Lucrative Advertising Life Of Instafamous Kids
The Lucrative Advertising Life Of Instafamous Kids
October 19, 2019  |  Social Commerce

On June 3, 2019, a star was born. Her name is Alessi Ren Luyendyk. If you are wondering why a random four-month-old baby is a...

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Curbing Digital Advertising’s Big Payments Fraud Problem
Curbing Digital Advertising’s Big Payments Fraud Problem
September 19, 2019  |  Fraud Prevention

The complexity of online and mobile advertising — and the vast sums of money involved — make those areas extremely attractive for criminals. In a...

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Twitter Ad Targeting Bug Could Have Exposed User Data
Twitter Ad Targeting Bug Could Have Exposed User Data
August 07, 2019  |  Security & Fraud

Twitter has admitted to ad-targeting data breaches in regard to user permissions, according to reports. The company said it found bugs that may have shared...

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Retailers Make Bigger Moves Into Experiential Digital Advertising
Retailers Make Bigger Moves Into Experiential Digital Advertising
June 05, 2019  |  Retail

It’s not enough to just be a retailer these days, it seems. Digital ads are also part of the process — at least that’s the...

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Target Seeks To Purchase Digital Ad Firm
Target Seeks To Purchase Digital Ad Firm
May 26, 2019  |  Partnerships / Acquisitions

Target is reportedly in discussions with Triad Retail Media, the retail advertiser owned by WPP PLC, to acquire it. The Wall Street Journal, citing people...

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Can Google Fight Off Amazon And Facebook In Online Ad Race?
Can Google Fight Off Amazon And Facebook In Online Ad Race?
May 01, 2019  |  Internet of Things

Google appears to be losing steam in the ongoing race to dominate the online advertising market, and competitors Amazon and Facebook are taking advantage of...

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Facebook Advertisers Remain Loyal Despite Scandals
Facebook Advertisers Remain Loyal Despite Scandals
April 09, 2019  |  Facebook

CNBC is reporting that despite a year of scandals for social media giant Facebook, advertisers are still flocking to the company, and user base and...

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Amazon Reins In Ads Amid Regulatory Probe
Amazon Reins In Ads Amid Regulatory Probe
April 03, 2019  |  Amazon

Amazon has removed some very prominent ads for some of its private label products amid increased regulatory scrutiny from politicians, according to reports. Amazon’s private...

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