PYMNTS Intelligence

GenAI Powers 97% of CMOs’ Customer Service Strategies

GenAI Powers 97% of CMOs’ Customer Service Strategies
GenAI Powers 97% of CMOs’ Customer Service Strategies
December 02, 2024  |  artificial intelligence

It’s no surprise that GenAI is rapidly reshaping the landscape of customer service in the banking and payments industry. By automating repetitive tasks, improving personalization...

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Latest GDP Data Indicates Continuing Pressures on Disposable Income
Latest GDP Data Indicates Continuing Pressures on Disposable Income
November 27, 2024  |  Economy

The Bureau of Economic Analysis confirmed Wednesday (Nov. 27) that third-quarter GDP grew at a 2.8% rate, unchanged from a previous estimate. Get the Full...

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The Price of Loyalty? Brands Bet Big on Blockchain to Woo Consumers
The Price of Loyalty? Brands Bet Big on Blockchain to Woo Consumers
November 27, 2024  |  Blockchain

The loyalty industry is changing due to the integration of blockchain technology. Get the Full Story Complete the form to unlock this article and enjoy...

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41% of Zillennials Prioritize Price Over Brand Loyalty
41% of Zillennials Prioritize Price Over Brand Loyalty
November 26, 2024  |  Consumer Insights

Zillennials, the generation born between 1991 and 1999, exhibit distinct shopping preferences, with a divide between those who prioritize price and those who stick to...

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Healthcare Cash Crunch: Complex Payments and Sidelined Treasurers Strain Financial Health
Healthcare Cash Crunch: Complex Payments and Sidelined Treasurers Strain Financial Health
November 25, 2024  |  Healthcare

Healthcare is among the largest and most complex of industries in the United States. Get the Full Story Complete the form to unlock this article...

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Digital Identities, Wallets and Tokens Give Consumers Passports to Commerce
Digital Identities, Wallets and Tokens Give Consumers Passports to Commerce
November 25, 2024  |  Mobile Wallets

The concept behind tokenization is straightforward. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

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Retailers Take Note: Consumers Say There Are Too Many Deals
Retailers Take Note: Consumers Say There Are Too Many Deals
November 25, 2024  |  Consumer Insights

Through the past few years, consumers in the United States, have collectively seemed to be an unstoppable force. Get the Full Story Complete the form...

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Digital Wallets Gain Traction: Nearly Half of US Consumers Tap In
Digital Wallets Gain Traction: Nearly Half of US Consumers Tap In
November 23, 2024  |  Mobile Wallets

In the U.S., digital wallets have become popular for everyday transactions, yet their full potential remains largely untapped. While smartphones are everywhere, and digital wallets...

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Social Engineering Scams Prove Costly to Consumers and Bank Bottom Lines
Social Engineering Scams Prove Costly to Consumers and Bank Bottom Lines
November 22, 2024  |  Fraud Prevention

With financial institutions (FIs) fortifying their defenses and evolving their strategies against digital payment fraud, criminals are turning to a new weak spot: the customers...

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