retail media

Chase Shows Super App Ambitions With Media Platform Launch
Chase Shows Super App Ambitions With Media Platform Launch
April 03, 2024  |  Connected Economy

J.P. Morgan Chase unveiled its latest venture, a retail media network called Chase Media Solutions, Wednesday (April 3), marking a move toward personalized advertising within the banking...

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Chase Will Let Advertisers Offer Customers Targeted Offerings
Chase Will Let Advertisers Offer Customers Targeted Offerings
April 03, 2024  |  Banking

Chase is reportedly getting deeper into the world of retail media. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

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NielsenIQ and TransUnion Team on Targeted Retail Ads
NielsenIQ and TransUnion Team on Targeted Retail Ads
January 17, 2024  |  Partnerships

Data analytics firm NielsenIQ has launched an agreement with TransUnion’s marketing solutions business, TruAudience. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

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Like Physical Stores, Retailers Are Pinning Hopes on Retail Media  
Like Physical Stores, Retailers Are Pinning Hopes on Retail Media  
January 16, 2024  |  Retail

Just like the resurgence of physical retail — retail media ads are now novel once again, especially in-store.   Get the Full Story Complete the form to...

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Omnicom Buys Flywheel to Extend eCommerce/Retail Media Reach
Omnicom Buys Flywheel to Extend eCommerce/Retail Media Reach
October 30, 2023  |  Acquisitions

Marketing communications company Omnicom has acquired eCommerce firm Flywheel Digital for $835 million. Get the Full Story Complete the form to unlock this article and...

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Instacart Serves Up New Avenues for Brands to Reach Shoppers 
Instacart Serves Up New Avenues for Brands to Reach Shoppers 
October 20, 2023  |  Retail

Delivery platforms like Instacart are becoming a valuable avenue for brands looking to connect with consumers who prefer the convenience of grocery shopping from their...

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Walmart and Kroger Aim to Increase Market Share as In-Store Advertising Gains Momentum 
Walmart and Kroger Aim to Increase Market Share as In-Store Advertising Gains Momentum 
August 09, 2023  |  Retail

If you’ve stepped inside a store recently, maybe a Target or Kroger, you might have noticed digital in-store advertising — an upgraded rendition of the...

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Carrefour Banks on Retail Media, BNPL to Fuel 2023 Omnichannel Customer Engagement
Carrefour Banks on Retail Media, BNPL to Fuel 2023 Omnichannel Customer Engagement
November 08, 2022  |  Retail

As part of its business strategy for the 2023-26 period, French retail giant Carrefour has unveiled plans to launch a global retail media platform, a...

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