social commerce

The Social Commerce Love Affair With AI

The Social Commerce Love Affair With AI
The Social Commerce Love Affair With AI
February 04, 2023  |  Artificial Intelligence

Artificial intelligence (AI) promises to change the world – but will it change commerce? You’d be forgiven for thinking the world’s gone AI crazy these...

READ MORE >
Meta Sees Promise in Monetizing Apps With Shop Ads, Click to Message
Meta Sees Promise in Monetizing Apps With Shop Ads, Click to Message
February 01, 2023  |  Facebook / Meta

With Meta’s battered stock doubling in the past 3 months, it’s not all about the money-losing metaverse anymore. This, as shares of Meta Platforms jumped...

READ MORE >
Snap Pins Hopes on Subscriptions to Boost Creator Engagement
Snap Pins Hopes on Subscriptions to Boost Creator Engagement
January 31, 2023  |  Earnings

Facing a downshift in digital ad spend that’s hurt other players in the space, Snap Inc. is looking to beef up its direct response business...

READ MORE >
Twitter Turns to Payments as Ad Revenues Sink
Twitter Turns to Payments as Ad Revenues Sink
January 30, 2023  |  Platform Payments

Twitter is moving closer to its plan to process payments across the platform in a move to monetize the popular social media service. Purchased by...

READ MORE >
Instagram’s Retreat From Shopping Shakes Social Commerce to Its Core
Instagram’s Retreat From Shopping Shakes Social Commerce to Its Core
January 12, 2023  |  Social Commerce

Meta keeps tinkering with Instagram Shops — a move many see as a sign that social commerce isn’t bearing the fruit once projected. This, as...

READ MORE >
Twitter Considering Auctions of Usernames
Twitter Considering Auctions of Usernames
January 11, 2023  |  Social Commerce

Twitter users reportedly may soon be able to bid on and buy usernames. The New York Times reported Wednesday (Jan. 11) that the social media...

READ MORE >
Target Seek to Grow Food Sales With Expanded Tabitha Brown Partnership
Target Seek to Grow Food Sales With Expanded Tabitha Brown Partnership
January 08, 2023  |  Partnerships

Target is targeting vegan consumers with its ongoing partnership with actor-author Tabitha Brown. Beginning Sunday (Jan. 8), shoppers can purchase a line of vegan food...

READ MORE >
New Year, Same Data-Privacy Woes for Meta’s Advertising Cash Cow
New Year, Same Data-Privacy Woes for Meta’s Advertising Cash Cow
January 04, 2023  |  Facebook / Meta

Ireland’s Data Protection Commission (DPC) says Meta’s ad-centric business model is noncompliant with European regulations. That’s according to a public statement released Wednesday (Jan. 4)...

READ MORE >