Social Media

Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.
What Lighting a Fire Tells Us About Igniting Threads and the Billionaires’ New City
What Lighting a Fire Tells Us About Igniting Threads and the Billionaires’ New City
October 31, 2023  |  David S. Evans

It never hurts to brush up on basic skills, like how to make a roaring campfire in the woods before taking that next backpacking trip. How...

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Meta Joins Ad-Free Subscription Space as Platforms Rethink Monetization
Meta Joins Ad-Free Subscription Space as Platforms Rethink Monetization
October 30, 2023  |  Subscriptions

Meta’s new ad-free subscription option in Europe comes amid evolving regulations that demand social media platforms find new ways to monetize their followings, as the...

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Meta Responds to European Regulations With Subscription Option
Meta Responds to European Regulations With Subscription Option
October 30, 2023  |  Subscriptions

Meta will introduce a new subscription option for Facebook and Instagram users in Europe. Beginning in November, the subscription option will give users the choice...

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LTK’s Ulrich on How Payments and AI Turn Creators Into Shoppable Stores
LTK’s Ulrich on How Payments and AI Turn Creators Into Shoppable Stores
October 30, 2023  |  Social Commerce

Creators wield significant influence in commerce — when they recommend products, they inspire and shape their followers’ choices. But the journey from inspiration to purchase...

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Musk’s X Sets Sights on Dating as Half of Urban Consumers Use Apps to Find Love
Musk’s X Sets Sights on Dating as Half of Urban Consumers Use Apps to Find...
October 30, 2023  |  Mobile Applications

While social media apps remain the primary means for consumers to connect with friends and family online, the adoption of dating apps is growing at...

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X Launches Three Tiers of Premium Subscriptions
X Launches Three Tiers of Premium Subscriptions
October 29, 2023  |  Subscriptions

X has begun offering tiered subscriptions amid owner Elon Musk’s broader ambitions for the platform. The social media platform once known as Twitter announced Friday (Oct....

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Report: X Aims to Challenge YouTube, LinkedIn, PR Newswire
Report: X Aims to Challenge YouTube, LinkedIn, PR Newswire
October 27, 2023  |  Social Commerce

Social media platform X, formerly known as Twitter, is reportedly setting its sights on challenging YouTube and LinkedIn as it expands its business lines into video and hiring. X...

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Report: Twitter Debt Could Come Back to Bite Banks
Report: Twitter Debt Could Come Back to Bite Banks
October 25, 2023  |  Debt

It’s been nearly a year since seven banking giants helped Elon Musk buy Twitter. Now, those lenders are dealing with the impact of that decision on...

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Brands Discover Snap Ads Are Clicking With Users 
Brands Discover Snap Ads Are Clicking With Users 
October 25, 2023  |  Earnings

In June, Snapchat CEO Evan Spiegel said the company’s adoption of artificial intelligence (AI) could give their advertising strategy a major boost. At the time, Spiegel discussed the advancements of...

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