Despite the price hikes that threatened the Black Friday spirit, 2023 saw shoppers rising to the occasion with a 10% surge in participation compared to...
Advertisers continue to leave X, and could reportedly take $75 million with them. Dozens of companies have suspended ads on the platform — formerly called Twitter —...
Major advertisers continue to flee X following Elon Musk’s approval of an antisemitic conspiracy theory. Apple, Disney, Warner Brothers, Sony, Paramount and IBM have suspended ads on the social media platform once known as...
As Thanksgiving approaches, brands and retailers are pulling out all the stops to gobble up hesitant consumers’ inflated dollars, and Amazon and Walmart are no...
A federal judge in Oakland, California, has ruled against major social media companies, rejecting their efforts to dismiss nationwide litigation accusing them of illegally enticing...
Amazon will let Snapchat users purchase merchandise straight from that social media app. The collaboration lets customers shop Amazon’s Snapchat ads and check out with...
Payments network Klarna has expanded its ad and marketing tools for creators and retailers. The new offerings, announced Monday (Nov. 13), include new versions of the company’s Ad...
As Snapchat looks to grow adoption of its subscription program, the app is reportedly testing a “Friends & Family Plan,” as social media platforms look to find...
In today’s digital age, consumers have access to a wealth of information that helps them make informed decisions, especially when choosing a restaurant. In this...