subscription commerce

The use of a recurring, usually monthly, payment business model so consumers and businesses can access products and services on a regular basis. The most popular subscription commerce businesses are streaming services (e.g. Spotify, Netflix), digital media (e.g. Wall Street Journal, Bloomberg), “box of the month” categories (e.g. StitchFix, Barkbox, FabFitFun). Businesses use the subscription commerce model to make access to valuable products more affordable by eliminating the need to make a one-time purchase, e.g. Salesforce, Microsoft Office, fraud and security software).

Subscription Businesses That Measure Lifetime Customer Value Outperform Competitors

Subscription Businesses That Measure Lifetime Customer Value Outperform Competitors
Subscription Businesses That Measure Lifetime Customer Value Outperform Competitors
January 09, 2023  |  Subscriptions

PYMNTS’ latest research on the subscription industry reveals that firms that track and manage customer lifetime value (LTV) are five times more likely to be...

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Subscription Business Braces for the Unknowns of 2023
Subscription Business Braces for the Unknowns of 2023
January 02, 2023  |  Subscriptions

It’s been a year of transitions for the subscription business, creating question marks for 2023. Invoking “the great unsubscribe” became commonplace in 2022 as inflation-beset...

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Subscription and Digital Commerce DTCs Seen Facing Continued Headwinds
Subscription and Digital Commerce DTCs Seen Facing Continued Headwinds
December 27, 2022  |  eCommerce

Direct-to-consumer subscription providers and digital commerce brands aren’t out of the woods yet. After a year of hardships and headwinds, those merchants betting on long-term...

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Subscription Businesses Aim Tech at Credit Card Chargebacks and Churn
Subscription Businesses Aim Tech at Credit Card Chargebacks and Churn
December 27, 2022  |  Subscriptions

Subscription merchants are turning to tech to help reduce credit card chargebacks that eat up revenue and increase churn. The latest “Subscription Commerce Conversion Index:...

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Mobile Games Sales Slipping for First Time in a Decade
Mobile Games Sales Slipping for First Time in a Decade
December 15, 2022  |  Mobile

Sales of mobile games are projected to hit a 10-year low. Boosted to prominence by the rise of smartphones and then app stores beginning around...

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Subscription Merchants Use AI to Create New Bundles, Reduce Customer Churn
Subscription Merchants Use AI to Create New Bundles, Reduce Customer Churn
December 14, 2022  |  Subscriptions

With data showing consumers cutting back retail subscriptions, merchants must rethink how to reduce churn. And with more subscribers reining in spending, sticky.io President and CEO Brian Bogosian said...

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Coffee Subscriptions Wake Up and Smell Consumer Thirst for Flexibility
Coffee Subscriptions Wake Up and Smell Consumer Thirst for Flexibility
December 13, 2022  |  Subscriptions

Research shows consumers are dropping retail subscriptions, yet coffee is in its own category. One part essential commodity, one part affordable luxury, consumers’ caffeine fix...

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Relaunched Twitter Blue Will Charge Apple Users More
Relaunched Twitter Blue Will Charge Apple Users More
December 11, 2022  |  Subscriptions

Twitter will resurrect its Twitter Blue subscription service this week, with Apple users paying more. The social media platform said on its own Twitter account...

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