tokenization

Tokenization, when applied to data security, is the process of substituting a sensitive data element with a non-sensitive equivalent, referred to as a token, that has no extrinsic or exploitable meaning or value. The token is a reference that maps back to the sensitive data through a tokenization system.

How Music Retailers Keep Card-Not-Present Fraud From Sounding A Sour Note
How Music Retailers Keep Card-Not-Present Fraud From Sounding A Sour Note
September 09, 2020  |  Next-Gen Debit

The COVID-19 pandemic is shaking up shopping behavior. Consumers who previously paid for purchases by swiping or inserting their cards at in-store point-of-sale (POS) terminals...

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PayPal’s Magats: Digital Shift Forces New Focus On Auth Rates —  And New Ways To Boost Them
PayPal’s Magats: Digital Shift Forces New Focus On Auth Rates — And New Ways To...
July 02, 2020  |  Digital Payments

If you’re an online merchant, you may be all too familiar with this drill. Get the Full Story Complete the form to unlock this article...

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Tokenization And Getting A 360-Degree View Into Consumer Spending
Tokenization And Getting A 360-Degree View Into Consumer Spending
July 01, 2020  |  Payments Innovation

Tokens are incredibly powerful tools to secure data and safely transport it from one point to another. Get the Full Story Complete the form to...

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Today In Payments: Wirecard’s Former CEO Markus Braun Arrested; Airbnb CEO Sees Potential For 2020 IPO
Today In Payments: Wirecard’s Former CEO Markus Braun Arrested; Airbnb CEO Sees Potential For 2020...
June 23, 2020  |  News

In today’s top news, former Wirecard CEO Markus Braun was arrested Monday night over the firm’s recent accounting fraud scandal, and Airbnb’s CEO is again...

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Visa On Its 1 Billion Token Milestone — And What Lies Ahead
Visa On Its 1 Billion Token Milestone — And What Lies Ahead
June 23, 2020  |  VISA

In the great digital leap, roughly $158 billion in brick-and-mortar sales are moving online, according to PYMNTS’ analysis. Get the Full Story Complete the form...

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Visa On Capturing The Digital Payments Opportunity In Latin America
Visa On Capturing The Digital Payments Opportunity In Latin America
June 18, 2020  |  VISA

The advance of digital payments in Latin America over the last two decades has been slow when measured against other parts of the globe. Get...

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Mastercard Tokenizes Card Credentials For Amazon Shoppers In 12 Countries
Mastercard Tokenizes Card Credentials For Amazon Shoppers In 12 Countries
June 17, 2020  |  Mastercard

Amazon customers in 12 countries across North America, Latin America, the Middle East and Europe will have their stored credit card credentials tokenized, Mastercard announced...

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Deep Dive: Countering Involuntary Subscription Churn
Deep Dive: Countering Involuntary Subscription Churn
December 06, 2019  |  Cross-border Payments

Subscribers expect frictionless payment experiences, whether they are accessing videos, music or software as a service (SaaS). Some subscribers may eventually choose to abandon their...

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Visa Expands Tokenization With Finalized Rambus Purchase
Visa Expands Tokenization With Finalized Rambus Purchase
October 22, 2019  |  Partnerships / Acquisitions

Visa’s announcement of a June deal to purchase the token services and ticketing arm of Rambus – previously known as Bell ID and Ecebs LTD...

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