Two tech companies and a food brand have teamed up to develop a virtual reality (VR) headset that uses eye-tracking tech to determine the best...
An update in Apple’s Safari browser might disrupt augmented reality (AR) and virtual reality (VR) experiences. A document published to Apple’s developer site revealed that the next...
Warby Parker has officially joined the ranks of retailers embracing augmented reality (AR) and virtual reality (VR) tech with the launch of new virtual try-on...
Community banks could put more contactless cards into the hands of consumers with the help of the Independent Community Bankers of America (ICBA). At the same time, gig economy...
Move aside, storefront mannequins. Hot on the heels of its close cousin, augmented reality (AR), more retailers are using immersive virtual reality (VR) experiences to...
Amazon is hoping to increase purchases of furniture online, rolling out a new feature dubbed Amazon Showroom that takes advantage of virtual reality tools. Get...
Let’s move past the metaphors and low-level poetic imagery when it comes to the International Consumer Electronics Show, that annual conference and trade show better...
Context is everything, particularly in the age of digital retail where catching the consumer at the right moment is the difference between a conversion closed and a...
Virtual reality (VR), a technology that has captured the public eye for decades, has long piqued consumers’ curiosity. The technology was originally relegated to the...