Today In Data

Today In Data
Today In Data: So Many Ways To Buy, So Little Time
July 26, 2018

Consumers love choice and are always ready to embrace the next big thing. The explosion of voice assistants and the smart speaker market are a testament to that. But customers also want what they can rely on – which is why subscription services of all stripes have grown in recent...

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Today In Data: Offering Faster And Cheaper By Building More Stable And Secure
July 25, 2018

Capturing customer loyalty is not easy thing when customers are a fickle and mobile group. Offering better pricing is always a good starting point, but consumers – particularly young, affluent consumers – are looking for more in the way of rewards and convenience. Plus, customers are looking at an...

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Today In Data: Two Steps Forward, One Step Back
July 24, 2018

There is a lot to be happy about in 2018 — despite the sometimes dire tone of the headlines. Wages have been going up, consumers have reported feeling more economically stable and cross-border trade is on the incline. However, for all the reasons to put out more celebratory flags, there are plenty of caution lights flashing — seen among...

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Winning, Losing And Playing Catch-Up
July 23, 2018

While the world loves to pick winners and losers – and will occasionally turn things into horse races that possibly shouldn’t be – it is not always an easy thing to assess. Because in real life, as opposed to a game, there is no time...

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Today In Data: The Many Roads To Making Consumers Feel Secure
July 23, 2018

Security is a complicated and thorny topic in payments and commerce, because it means different things to different consumers. The most obvious threat is the one presented from the outside by cybercriminals, with the challenge of keeping checkout flows smooth while also making sure they are...

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Today In Data: Value-Add Services And Scan-And-Go’s Future
July 20, 2018

With Amazon Go and other retailers seeking to change the way consumers pay for groceries, mobile technology companies are eyeing value-add services, such as loyalty programs for self-checkout. And, in the subscription business, merchants are turning to reviews or ratings to drive conversions. At the same time, banks are turning...

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Today In Data: Easy On, Easy Off
July 19, 2018

Easy to access on-ramps when a customer or business wants to try a product or service, and easy to find off-ramps when they are finished. It doesn’t sound like it should be hard – but as the latest edition of the Subscription Commerce Conversion Tracker shows by...

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Today In Data: Going Big, Thinking Small
July 18, 2018

The marketplace of 2018 and its many opportunities are the favored fodder for optimists in the digital age. But a fast-growing world is a challenging one – particularly with fraudsters always waiting in the wings to make the costs of failure very high for those who fail...

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The Certain Value Of Certainty
July 17, 2018

Reliability and consistency are not the sexiest virtues out there — and yet, when pressed, both consumers and businesses will admit that at base, outside the bells and whistles, what they really want and need more than anything else is to know what to expect. Meeting,...