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Back-to-school sales will set a record this year. The issue is whether it’s a record on the positive or negative side of the ledger, because projections for the first selling season of the pandemic are as far apart as they could possibly be. Get the...
You can probably tell by the happy looks on all the children’s faces, but in case not — back-to-school season is upon us. Not only is it a big time for retail but, in a sense, a kind of dress rehearsal for the upcoming all...
About 22 years ago, Staples released what was arguably the best back-to-school commercial in human history. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily...
September 05, 2016
It’s that time of year again — kids are heading back to school, the nights are getting cooler and there’s pumpkin spice everything, everywhere. It’s true, summer is over. But the real question is: Are retailers ready? From end-of-summer sales to prepping for the upcoming holiday season, we look at how retailers are (or aren’t) getting their pumpkins in a row to officially usher in the fall season.
August 09, 2017
Pencils, notebooks and crayons are on the shopping list for many kids as they get ready for the upcoming school year. As parents begin back-to-school shopping for school supplies, retailers are making an effort to be the place to shop for any item in any grade. Get the Full Story Complete the form to unlock this article […]
August 16, 2016
American families are expected to spend an average of $1,642 on back-to-school spending this month, up significantly (33 percent)) from the $1,239 American families spent in 2015, according to the...
