Blue Apron/page/4 news and trends

Blue Apron Pivots From Subscriptions to Pay-as-You-Go Meals

August 11, 2025
meal kit
Wonder Aims to Expand Meal Prep Biz After Raising $600 Million
Investments // May 06, 2025

Grubhub and Blue Apron owner Wonder has reportedly raised $600 million in new funding. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing...

Wonder Hopes Walmart Can Turn Grocery Shoppers Into Connected Diners
Connected Economy // March 04, 2024

As consumers increasingly view their food habits not in disparate segments — grocery, restaurant, meal kit — but as one connected “eats” category, Wonder is seizing on the new dining opportunities this opens up. Get the Full Story Complete the form to unlock this article...

In 2023, the Meal Kit Category Lines Blurred
eCommerce // December 28, 2023

Increasingly throughout this past year, meal kits have begun to be not so much their own discrete category as an integrated piece of a larger food eCommerce system. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

Blue Apron Expands Ready-Made Options as Meal Subscriptions Boost Convenience
Subscriptions // December 12, 2023

As the growth of ready-to-go meal subscriptions outpaces that of traditional meal kits, Blue Apron is launching non-frozen prepared meals — part of an industry-wide trend toward more convenient options. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Interviews & Exclusives
Wonder Hopes Walmart Can Turn Grocery Shoppers Into Connected Diners

March 04, 2024
As consumers increasingly view their food habits not in disparate segments — grocery, restaurant, meal kit — but as one connected “eats” category, Wonder is seizing on the new dining opportunities this opens up. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — […]

Blue Apron and SmileDirectClub Prove Profits Are Ultimate Test for Subscription Firms

October 04, 2023
A hallmark of subscription startups has always been the lure of recurring revenues.  Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

Blue Apron CEO: Meal Kits Now Prioritize Long-Term Profitability Over Immediate Growth

June 26, 2023
As meal kit providers look to weather the challenges of inflation, many have been forced to rethink their business models. Get the Full Story Complete the form to unlock this...

1 in 7 Food Subscribers May Cancel by Next Payment

April 18, 2023
Consumers are cutting back on their product subscriptions, with many rethinking their food purchasing. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

Quick Reads
Blue Apron Pivots From Subscriptions to Pay-as-You-Go Meals

August 11, 2025
After more than a decade of subscription meal services, Blue Apron’s tastes are changing. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications […]

Wonder Aims to Expand Meal Prep Biz After Raising $600 Million

May 06, 2025
Grubhub and Blue Apron owner Wonder has reportedly raised $600 million in new funding. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Wonder to Acquire Blue Apron, Create ‘Mealtime Super App’

September 29, 2023
Blue Apron, a provider of meal kits, has entered into a definitive merger agreement to be acquired by Wonder Group, a company focused on at-home dining and food delivery. Get the...

Blue Apron Sees Shift to Asset-Light Model Accelerating Profitability Beyond Q2

August 09, 2023
Meal kit provider Blue Apron has its sights set on achieving profitability starting in the second quarter of 2024, executives told investors on the company’s second-quarter 2023 earnings call on Wednesday (Aug. 9). Get the...