The Lego Group reported strong sales in the first half of the year and announced several initiatives — many of them digital — that aim to build upon that success. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and...
Today in retail, Lego debuts digital bricks, while Amazon launches Pet Day to kick off National Pet Month. Plus, G-III Apparel Group completes its acquisition of fashion brand Karl Lagerfeld, and buy now, pay later (BNPL) is shaping consumer buyer behavior. Get the Full Story...
When Lego was founded in 1932, its name was derived from a shortened version of the Danish words “leg godt” or “play well”. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
December 16, 2017
It all started with an empty box under the Christmas tree back in 1977. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing […]
March 08, 2023
Demand for larger, more complex sets helped Lego stand out among toymakers in 2022. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing […]
September 28, 2022
The Lego Group reported strong sales in the first half of the year and announced several initiatives — many of them digital — that aim to build upon that success....
April 07, 2022
Lego has teamed up with Fortnite maker Epic Games to create a kid-friendly metaverse, the Danish toymaker said Wednesday (April 6). Get the Full Story Complete the form to unlock...
February 04, 2022
Danish toy maker Lego is using mall space in suburban Washington, D.C., to build its “next-generation” Lego Discovery Center. Get the Full Story Complete the form to unlock this article...
