Salesforce news and trends

Salesforce Debuts Agentic Tool to Automate Financial Busywork
Artificial Intelligence // June 18, 2026

Salesforce introduced new agentic artificial intelligence tools for financial advisers, according to a Thursday (June 18) press release provided to PYMNTS. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...

Salesforce Increases AI Agent Focus With $3.6 Billion Fin Deal
Partnerships // June 15, 2026

Salesforce is set to acquire AI customer service platform Fin for $3.6 billion. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this...

Salesforce CEO Defends AI Ads as Standard Tech Marketing
Artificial Intelligence // May 22, 2026

Salesforce is promoting in its marketing content artificial intelligence (AI) features that are not yet fully deployed by its clients, Bloomberg reported Friday (May 22). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Enterprises Look Beyond Token Counts to Measure AI
Artificial Intelligence // May 12, 2026

Inside some of Amazon’s engineering teams this spring, the goal wasn’t to ship faster or close more tickets. It was to rack up tokens. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Interviews & Exclusives
Salesforce Wants to Jumpstart Retail Innovation With POS Built on GenAI

January 29, 2025
Retailers, particularly post-COVID, are operating in a world where the lines between physical and digital commerce have permanently blurred. Consumers no longer see channels; they see convenience.  Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our […]

AI’s Leap Year: Smarter, Sharper and Ready to Reshape Everything

December 31, 2024
Silicon Valley’s artificial intelligence powerhouses staked their tech claims in 2024, rolling out AI models that solved increasingly complex problems. Get the Full Story Complete the form to unlock this...

Deutsche Bank Checks Three Trends for Cracking B2B’s Innovation Code

October 04, 2024
Innovation in business-to-business (B2B) payments used to be measured in decades, not years. But now, it can be measured in months — even weeks — as B2B payments undergoes profound transformations....

CE 100 Index Slips 1.1% as MongoDB Shares Slide After Earnings

June 03, 2024
The CE 100 Index slipped 1.1%, as AI names were – to put it mildly – volatile in the wake of earnings reports. Get the Full Story Complete the form...

Quick Reads
Salesforce Debuts Agentic Tool to Automate Financial Busywork

June 18, 2026
Salesforce introduced new agentic artificial intelligence tools for financial advisers, according to a Thursday (June 18) press release provided to PYMNTS. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing […]

Salesforce Increases AI Agent Focus With $3.6 Billion Fin Deal

June 15, 2026
Salesforce is set to acquire AI customer service platform Fin for $3.6 billion. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Salesforce CEO Defends AI Ads as Standard Tech Marketing

May 22, 2026
Salesforce is promoting in its marketing content artificial intelligence (AI) features that are not yet fully deployed by its clients, Bloomberg reported Friday (May 22). Get the Full Story Complete the...

Salesforce Advances AI Expansion With Cimulate Deal

February 11, 2026
Salesforce plans to strengthen its investment in Agentforce Commerce by acquiring Cimulate, a company focused on artificial intelligence-powered product discovery and agentic commerce. Get the Full Story Complete the form...