Smartphone Sales news and trends

iPhone’s AI Limits in China Fuel 5% Sales Dip
Apple // January 13, 2025

Apple’s iPhone sales reportedly dropped 5% late last year amid stronger competition from Chinese rivals. Much of this decline can be attributed to the lack of Apple’s artificial intelligence (AI) features on phones sold in China, the company’s biggest market beyond the U.S., Bloomberg News...

Apple Loses to Android as Smartphone Market Recovers
Apple // November 27, 2024

New research shows the smartphone market recovering in 2024 following two years of sharp declines. However, Apple’s iPhone played just a small part in that recovery compared to rival Android phones, data released Tuesday (Nov. 26) by IDC shows. Global smartphone shipments for the year...

Smartphone Sales Climb Thanks to Markdowns and AI
Retail // July 15, 2024

iPhone sales stabilized in the second quarter amid growth in the broader smartphone market. New data released Monday (July 15) by IDC shows a 6.5% increase in global smartphone shipments, while Counterpoint Research — published Monday as well — found a 6% increase in phone...

US Smartphone Sales Dip 10% as Consumers Delay Upgrades
Retail // February 21, 2024

According to data from Counterpoint Research, U.S. consumer demand for smartphones fell 10% in January. Budget-constrained consumers are waiting longer to upgrade their mobile devices, and U.S. smartphone sales last month were nearly half of the record levels during the same period in 2017, the research...

Quick Reads
Apple’s China Troubles Continue With 18% iPhone Sales Drop

January 21, 2025
Apple reportedly closed out 2024 suffering a double-digit drop in iPhone sales in China. Sales of the company’s flagship product were down 18.2% in China during the last quarter of the year, Bloomberg News reported late Monday (Jan. 20), citing Counterpoint Research data. It was the latest example of Apple’s struggle in China, its biggest […]

iPhone’s AI Limits in China Fuel 5% Sales Dip

January 13, 2025
Apple’s iPhone sales reportedly dropped 5% late last year amid stronger competition from Chinese rivals. Much of this decline can be attributed to the lack of Apple’s artificial intelligence (AI)...

Apple Loses to Android as Smartphone Market Recovers

November 27, 2024
New research shows the smartphone market recovering in 2024 following two years of sharp declines. However, Apple’s iPhone played just a small part in that recovery compared to rival Android...

Smartphone Sales Climb Thanks to Markdowns and AI

July 15, 2024
iPhone sales stabilized in the second quarter amid growth in the broader smartphone market. New data released Monday (July 15) by IDC shows a 6.5% increase in global smartphone shipments,...