With increasing competition among platforms promising influencers and creators the opportunity to monetize their followings, Substack is pushing back against its reputation as a newsletter platform, emphasizing its multimedia tools. In a post to the platform Wednesday (Nov. 29), Co-founder and CEO Chris Best, Co-founder...
As more creator-focused platforms launch tools for makers to monetize their followings with subscriptions, Tumblr is ending its Post+ program, suggesting that perhaps the landscape is becoming too crowded. The program, which enabled users on the site to offer exclusive content via paid subscriptions, is...
Tumblr’s new iOS update for iPhone and iPad is now enabling micro-bloggers to buy products and support campaigns on their feed. The new update automatically converts links to Kickstarter, Etsy or DoSomething.org to buttons, which let users pledge, buy or support a campaign. The rollout comes...
Tumblr on Tuesday (Dec. 2) rolled out an apparently easier way to make purchases through the service. In its own blog post, Tumblr offered simple instructions: “1. Find something you love on Etsy, Artsy, Kickstarter, or DoSomething. 2. Post it to Tumblr. 3. That’s it....
December 03, 2014
Tumblr on Tuesday (Dec. 2) rolled out an apparently easier way to make purchases through the service. In its own blog post, Tumblr offered simple instructions: “1. Find something you love on Etsy, Artsy, Kickstarter, or DoSomething. 2. Post it to Tumblr. 3. That’s it. You were done at step two.” By the way, in […]
September 16, 2014
As it turns out, when it comes to marketing value for retailers, name recognition isn’t everything. It seems in the case of the niche social media site Tumblr it seems...
