Apple Watch Snags Its Newest Enterprise App

The Apple Watch may only be a few weeks old on the market, but B2B service providers are increasingly excited about the gadget. From corporate travel management to patient data access for healthcare workers, businesses that develop high-tech solutions for other companies are making their tools adaptable for the wearable.

The latest to do so is PRO Unlimited, a workforce management service provider. The company revealed Thursday (May 21) that its Wand platform is now compatible for the Apple Watch. The Wand VMS platform now offers Wand Wearable, the firm revealed, allowing Apple Watch wearers to receive upcoming event notifications, review and approve time card and employee expenses, and manage Statement of Work project changes.

“We’re very excited to be one of the earliest B2B apps on the Apple Watch,” PRO CEO and president Andrew Schultz said. “With Wand Wearable for the Apple Watch, we extend the scope of our omichannel user experience even further.”

The company is currently offering free demonstrations on the service designed for the Apple Watch. According to PRO, Wand aims to facilitate operations for business managers that need to oversee various employee actions within a short amount of time.

The company isn’t the first to recognize the ability of the Apple Watch to cater to the business world. When the device first appeared on store shelves late last month, various app developers had already rolled out Apple Watch versions of their services for the Apple App Store. Serko, for example, launched an Apple Watch tool to track employee travel, while MicroStrategy Usher introduced a security service for Apple Watch aimed at workplace employees.

But the rise of the wearable gadget has been anything but certain, especially since Google decided to all but scrap its Google Glass product. Some experts say that the B2B market may see more traction with wearable devices than the B2C sector. Recent research by Forrester found that less than half of respondents said they were excited about wearable technology, but 68 percent said that wearable technology is a priority in the workplace.