WhatsApp Developing Subscription Plan for Business App

Whatsapp, facebook, social commerce, in-app, shopping, retailers

WhatsApp is working on offering business subscription plans that would let multiple employees of the same company chat with a single customer simultaneously, publication WABetinfo reported Wednesday (April 21).

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    Other likely features of the subscription plan, WABetainfo added, include allowing the linking of up to 10 devices instead of the currently allowed four.

    Read more: As WhatsApp Stumbles in Brazil, Huge P2B Mobile Payments Opportunity up for Grabs

    The latest report on the multiuser options also stated no changes are being considered to the free use of WhatsApp, which is owned by Facebook.

    WhatsApp states on its website that WhatsApp Business “is a free to download app that was built with the small business owner in mind.” Businesses, the company states, can “create a catalog to showcase your products and services [and] connect with your customers.” WhatsApp Business users create standardized replies to customer inquiries that arrive through the platform.