UK Retailers Allowing Uncapped Apple Pay Transactions

Apple Pay should, theoretically, have an easier time of things in the U.K., where NFC-enabled payment terminals are far more common due to the prevalence of contactless cards. But it also seems to face a unique stumbling block as well. Contactless payments in the U.K are generally capped at £30 ($43), and generally, Apple falls under that limitation.

    Get the Full Story

    Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.

    yesSubscribe to our daily newsletter, PYMNTS Today.

    By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions.

    That, however, has been marked for change for at least a year, and it seems that, with the rollout of newly upgraded payment terminals, the contactless cap hitting Apple Pay is starting to disappear.

    The key piece of tech is a new card reader that leverages the Consumer Device Cardholder Verification Method. This technology distinguishes Apple Pay from standard contactless cards and dispenses with the £30 limit.

    It is unknown how many retailers in the U.K. have installed the new system, but according to a representative from HSBC, “many major retailers” now use it.

    Which ones exactly? Not known. There is no list, meaning the only way to find out if a retailer is able to take the bigger transactions is to try to use Apple Pay for a large purchase and see what happens. If the retailer can do it, the clerk will let a customer make the purchase; if they can’t, theoretically, they will inform the customer when they attempt to use Apple Pay.