As Facebook continues to flesh out its role in the larger eCommerce space, it’s becoming clearer that mobile solutions will be key for that strategy.
The latest reinforcement of that notion: new data from Facebook’s latest 10-Q filing show that more than 100 million of its users access Facebook exclusively from their mobile devices. That number represents 18.7 percent of all 543 million of Facebook’s mobile users.
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Also noted in the 10-Q: the network’s U.S. growth is slowing, relative to the rest of the world. Globally, Facebook’s user base is growing at a 30 percent rate each year, but in the U.S. that rate sits at just 10 percent.
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