Merchants Embrace New Channels, Models Amid Digital Shift
Walmart is joining the livestreaming trend with TikTok as creators on the social platform will participate in a shoppable show. Meanwhile, eCommerce firm StockX landed funding that it plans to use to grow its product category and get into new markets. In the digital shift, consumers are using several channels to purchase their groceries, while many Main Street businesses are harnessing multiple channels to fuel sales. And in recurring payments, subscription bundles are making a comeback as consumers spend more time at home. All this, Today in Data.
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