Consumer Insights

Boomers vs. Millennials
Millennials Want Financial Freedom; Boomers Want To Quit
May 22, 2017

Millennials are saving to have financial freedom at a faster rate than Gen Xers and baby boomers, who are more focused on saving to exit the workforce. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

Consumer Insights
Need A Mother’s Day Gift? Try A Lease
May 13, 2017

This year, Americans will spend over $23 billion telling their moms just how much they mean to them for Mother’s Day this year. Flowers, as always, will be the leading show of filial piety, with chocolate, jewelry and spa days making their usual strong showing....

Consumer Insights
Cross-Channel Customer Service Is Lacking Quality
April 28, 2017

When it comes to customer service, it turns out companies are lacking in their cross-channel service. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily...

Consumer Insights
Applause Crowdtesting Platform Hits 300K Members
April 28, 2017

Conducting QA testing for digital experiences is likely tough to pull off with just the people inside one company. As such, today’s companies tend to go to the public to help ensure the product or service is of high caliber, which is known as crowdsourcing...

Consumer Insights
These Three Businesses Were Most Popular With American Consumers In 2016
April 11, 2017

A new index from The NPD Group’s Checkout Tracking SM shows that Walmart, McDonald’s and Target top the list of retailer and food service chains, with better than five out of six U.S. consumers shopping with them in 2016. Get the Full Story Complete the form to...

Consumer Insights
Bringing It All Back Home, 1980s-Style
April 08, 2017

Trump. Trade wars and real wars, green screens and blue Smurfs. The more things change the more they stay the same, as the 1980s seem to beckon 30 years on, with only a bit of irony.

Consumer Insights
Consumer Confidence Surges As Americans Are Hopeful For Tax Reform, Stimulus
March 30, 2017

A new report by The Conference Board, an economic research firm, has found that consumer sentiment surged this month to its highest level since December 2000, as the average American looks forward to the possibility of tax reform and stimulus, according to CNN Money. Get...

Boomers vs. Millennials
Baby Boomers Vs. Millennials: Who Budgets Better When It Comes to Saving?
March 21, 2017

Money makes the world go around. There’s no disputing that fact — between saving for retirement to building up capital for a new home or a college education, there’s no shortage of life decisions that revolve around money. Get the Full Story Complete the form...

Consumer Insights
Convenience Valued More Than Safety? Millennials Say Yes!
March 16, 2017

The concept of valuing convenience over safety might be something more prominent in today’s society than ever before. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...