Loyalty & Rewards

Loyalty & Rewards
Supermarkets Ramp Up Loyalty Programs
March 13, 2020

It’s a good time for supermarkets to focus on customer retention. Their supply chain is currently threatened, so having the right product at the right time is at risk. And the competitive set that sent several grocery chains into bankruptcy this quarter won’t get any...

Loyalty & Rewards
Dunkin’, Shell Offer Consumer Savings Program
February 07, 2020

Shell Oil Company and the rebranded Dunkin’ are expanding their partnership beyond the popular Fuel Rewards program. Running until the end of 2020, the “Sip Dunkin’, Save at Shell” promotion will save $.10 per gallon every time five Dunkin’ beverages are purchased by Shell Gold...

Loyalty & Rewards
American Airlines And Citi Crack Down On Account Abuse
December 20, 2019

Citi and American Airlines have cracked down on customers they say are abusing the airline’s rewards program, signing up for multiple accounts fraudulently just to get airline miles, according to a report by Bloomberg.  The move has a number of customers taking to social media...

Loyalty & Rewards
Amex: The Race For Rewards Dominance Is Slowing
December 10, 2019

American Express (Amex) said there is finally some relief from the rewards war that has been raging for the past three years, Bloomberg reported on Tuesday (Dec. 10). The battle lines were drawn when JPMorgan Chase launched the Chase Sapphire Reserve card, Amex CEO Steve Squeri...

Loyalty & Rewards
Jimmy John’s Loyalty Program Goes Live After Signing 1.8M Members During Pilot
December 09, 2019

Sandwich chain Jimmy John’s announced Monday (Dec. 9) the launch of its first customer-loyalty program. Freaky Fast Reward, now available nationwide, was tested earlier this year and rolled out on a limited basis, resulting in more than 1.8 million members who have already signed up....

Loyalty & Rewards
New Amex Card Rewards Users For Physical Activity
November 22, 2019

American Express has teamed up with British life and health insurance company Vitality on a new credit card that offers cashback rewards for a healthy lifestyle, according to a release. Called the Vitality American Express Credit Card, it has no annual card fee. The card...

Loyalty & Rewards
FIS: The POS As The Last (And Perhaps Best) Stop To Cement Customer Loyalty
November 13, 2019

A satisfied customer is a loyal customer. Perhaps. But, then again, maybe not. The conventional wisdom that all a merchant must do to keep customers coming into stores or clicking through sites and pulling out wallets (digital and tangible) is to keep them satisfied is...

Loyalty & Rewards
Citigroup To Offer American Airlines Cardholders Access To High-Interest Savings
November 04, 2019

Citigroup is planning to roll out a high-interest savings account option for users of its American Airlines co-branded credit card, CNBC reported on Monday (Nov. 4). Citigroup spokeswoman Jennifer Bombardier said that participating American Airlines cardholders will get up to 50,000 miles as a sign-on...

Loyalty & Rewards
Rakuten And Prodege Team Up For Card-Linked Rewards
October 08, 2019

Rakuten In Store Network, an advertising platform to help push in-store sales and traffic with rewards programs linked to cards, has announced a partnership with engagement platform Prodege to increase its card-linked offers and allow for Prodege members to get gift cards and cash back...