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An unsatisfying restaurant ordering experience can turn long-term customers into last-time patrons. So how can restaurants know which tech and services will deliver the strongest return on investment (ROI) for customer retention? In the inaugural Order To Eat Tracker, Christopher Thomas-Moore, vice president of global...
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Chipotle was among the first QSRs to launch mobile ordering in 2009 and recently expanded its digital offerings to include a loyalty program. But it’s seen its share of struggles with the offering, including a credential-stuffing attack that resulted in hundreds of dollars stolen from...
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Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and...
Mobile order-ahead and rewards programs are immense sales drivers for Starbucks, Dunkin’ and other large coffee chains. But the resources required to offer these perks are largely out of reach for independent coffee shops. In this month's Mobile Order-Ahead Tracker, Nick and Brenden Martin, co-founders...
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