VantageScore is in the movie business.
Specifically, it’s in the consumer-education video business.
Yesterday (May 21), VantageScore Solutions — the independently managed company that owns the intellectual property rights to the VantageScore credit scoring models — launched a series of consumer-education videos entitled “Street Credit”.
As explained in a company news release, the “Street Credit” videos essentially follow (as the name suggests) a “man on the street” format. They feature consumers asking questions or raising concerns about credit scoring, which are then responded to on-camera by a VantageScore Solutions representative.
VantageScore Solutions states that the subject matter for the short videos — currently numbering 10 in total — was selected based on consumer input. Topics include: credit score sourcing information, how to delineate between credit scores and credit files, understanding variances in credit scores between spouses, and the effect of student loans on credit scores.
“VantageScore Solutions has always been firmly committed to consumer education, and to helping clarify the relationship between credit behaviors and the credit scores that reflect them,” Barrett Burns, president and CEO of VantageScore Solutions, said in the release. “These ‘Street Credit’ videos advance the VantageScore mission of promoting credit awareness and access to high quality credit opportunities for all Americans.”
The “Street Credit” videos will be distributed via VantageScore Solutions’ social media channels on Facebook and Twitter in the coming weeks. The videos will live permanently on the company’s YouTube channel as well as at YourVantageScore.com.