Birchbox Subscriptions Generate eCommerce Success

Discovery commerce platform Birchbox has released new data that suggests its subscription commerce model is winning customers, TechCrunch reported on August 15.

The New York-based company indicates that its eCommerce sales are on track to triple this year. Further it said that 50 percent of all of its monthly subscribers have made a purchase online. 

For more on Birchbox’s performance, read the full article here.