Singapore consumers looking to end the never-ending cycle of entering billing and shipping information that comes part-in-parcel with online shopping now have a new tool in the box to make shopping easier. MasterCard has launched its MasterPass program, which will allow Singapore’s shoppers to store their credit and debit cards as well as address book information in a single place.
The MasterPass wallet can then be used at any site that accepts MasterPass. This greatly simplifies online shopping, particularly on mobile devices with smaller screens and limited options for having multiple windows open at once.
“Singapore is already an evolved market for digital payments, and we continue to see great potential for e-commerce growth. Consumers here have embraced a highly digital lifestyle, and will enjoy even greater convenience, accessibility and safety with the availability of MasterPass in Singapore. Beyond a platform that hosts digital wallets, MasterPass will also provide the technology for merchants to offer new and innovative services and features for shoppers. More importantly, its relevance to consumers by enabling seamless payment experiences will go beyond the online shopping world to even point-of-sale payments. With the convergence of technology and digital payments, every device will become a payment device ,” says Ms. Julienne Loh, general manager, MasterCard Singapore in a statement.
MasterPass is already available in the US, UK, Canada, Australia, New Zealand, Italy and China.
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