Mobile Commerce

Uber Joins Forces With AT&T

In an effort to provide better service to their customers, mobile software company Uber has formed a partnership with AT&T. According to a release on Uber’s website, the Uber app will begin to be embedded in new AT&T Android phones, and AT&T will be one of Uber’s key providers of new wireless service to drivers on the U.S. Uber platform.

President and CEO of AT&T Mobility Ralph de la Vega said in a statement that his company is always looking for ways to deliver innovation to its customers, whether it’s inside AT&T or through another organization.

“With Uber we found a company that gets what it means to revolutionize an industry through mobile technology to give customers a new, compelling and valuable service and I look forward to what we can achieve together,” de la Vega said.

Uber explained in the release that its goal is to "make sure that anyone can open the Uber app anywhere and be able to connect with a safe, reliable and seamless ride through the Uber app."

Additionally, Uber stated that this collaboration is combining the strengths of both companies, and will help bring a better consumer experience to both customer bases.

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