Virgin Atlantic to Use iBeacon at Heathrow Airport in UK

By  |  May 2, 2014
 | 

Passengers will be able to receive information and offers through Passbook.

Virgin Atlantic announced that it will be using Apple’s iBeacon technology to deliver updates to its passengers passing through Heathrow airport in the UK, according to TNW.

    Get the Full Story

    Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.

    yesSubscribe to our daily newsletter, PYMNTS Today.

    By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions.

    The technology will be used to inform passengers using Passbook with information and offers, while making zero percent commission on money exchange as they pass by the booth.

    Passengers can also enjoy features like appointment reminders at the Clubhouse Spa.

     

    “What’s Hot” is aggregated content. PYMNTS.com claims no responsibility for the accuracy of the content published by the original source.


    Recommended

    Super-Bowl-fan-experiences

    Inside the NFL’s Strategy to Monetize Every Second of Super Bowl Week

    Saks-Global-Neiman-Marcus-Bergdorf-Goodman

    Saks Global Weighs Competing Bankruptcy Financing Offers

    Agibank

    Agibank May Postpone US IPO After Brazil’s Social Security System Finds Irregularities

    Amazon Plans to Build Big-Box Store Near Chicago

    See More In: , , , , ,