American Express’ U.S. Small Merchant Group announced that Wells Fargo Bank, N.A. has joined its OptBlue program as the first bank acquiring partner, according to an American Express news release. OptBlue is a new merchant acquiring program that works to extend U.S. small merchant coverage.
Wells Fargo is now offering a “one-stop servicing solution” for American Express Card acceptance to U.S. merchants who are eligible, with a projected American Express charge volume of less than $1 million per year, according to the release. OptBlue aims to provide more convenience and accessibility for American Express Card acceptance.
“This program streamlines the payment processing of American Express transactions for our merchant customers so they can confidently focus on running and growing their businesses,” said Debra Rossi, head of Merchant Services for Wells Fargo, in the release. “We are committed to helping our merchants succeed, and this provides them the ability to offer more payment options to consumers.”
“OptBlue is an important facet of our ongoing commitment to enhance the U.S. small merchant experience and the addition of Wells Fargo will allow the American Express card to become more accessible to an even greater number of small merchants nationwide,” added Ed Jay, Executive Vice President, Merchant Services – Americas at American Express, in the release.
The addition of Wells Fargo to OptBlue brings the number of participating acquirers in the program to 12, 6 of which are the top 10 in the U.S., says American Express.