GoFundMe Debuts Team Fundraising

GoFundMe has launched GoFundMe Team Fundraising, allowing groups of people to raise money together for a single effort.

The service will enable schools, churches, sports teams and other groups to set up fundraising campaigns on the site.

“GoFundMe Team Fundraising is specifically designed to help groups small and large raise money together. We give you all the same powerful features of our individual campaigns — including fast setup, social sharing tools and our free platform — plus new tools to help you collaborate and fundraise together,” the Team Fundraising page explains.

Users can set up campaigns and invite friends, family, neighbors and supporters to join the fundraising team. Each member gets their own unique link so they can share the campaign with others. Dashboards keep track of each team member’s contributions, while leaderboards are designed to foster healthy competition and inspire people to raise more funds.

Teams can assign and share responsibilities, post updates and thank donors. There are no platform fees, goal requirements or deadlines.

The announcement comes as GoFundMe faces tougher competition from Facebook, which last year launched a new feature dubbed Personal Fundraisers that lets Facebook set up personal crowdfunding campaigns.

And on Wednesday (June 20), Workplace, the enterprise communications app owned by Facebook, announced that it has launched Workplace For Good, which allows nonprofits and staff at educational institutions around the globe to use Workplace Premium for free.

“Over the last 18 months, we’ve seen thousands of nonprofits and educational institutions transform the way they work on our platform. Now we’re matching their commitment to doing good with our own,” said Workplace in its blog. The company said that, in addition to giving nonprofits and educational institutions Workplace for free, it’s investing in a team that will focus on expanding its efforts in the space, as well as a new online resource center to help organizations take the first step.



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