Merchant Innovation

Wynn Las Vegas To Roll Out Amazon’s Echo

Wynn Las Vegas and Amazon announced Wednesday (Dec. 14) that all of Wynn Las Vegas’ 4,748 hotel rooms will now include Echo, Amazon’s hands-free voice-controlled speaker.

In a press release, the companies said the move on the part of Wynn Las Vegas and Amazon represents a first in the industry. Guests of Wynn Las Vegas will be able to control different features of the hotel room via voice commands thanks to Alexa, the virtual assistant that powers Echo.

“As we have moved through the years, technology has always played an important part in our resorts,” said Steve Wynn, chairman and CEO of Wynn Resorts, in the press release. “The thing that Amazon has done with Alexa is quite perfect. If I have ever seen anything in my 49 years of developing resorts that has made our job of delivering a perfect experience to our guests easier and help us get to another level, it is Alexa. The ability to talk to your room is effortlessly convenient. In partnership with Amazon, becoming the first resort in the world in which guests can verbally control every aspect of lighting, temperature and the audio-visual components of a hotel room is yet another example of our leadership in the world of technology for the benefit of all of our guests.”

According to the companies, Alexa will be operational in all of the guest rooms by summer 2017, with the Echo initially controlling the room lights, temperature, drapery and television. In the future, more features including personal assistant functions will be rolled out.

“Millions of people already enjoy interacting with Alexa at home via their Echo devices, and now they will be able to experience the same convenience while traveling,” said Steve Rabuchin, vice president of Amazon Alexa, in the same press release. “Wynn Las Vegas is known for its comfort and luxury, and we are excited to work with the resort to enhance its guest experience with Alexa.”

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