It’s been 20 months since Apple Pay launched.
Twenty months later what has happened? How many consumers use Apple Pay? How often do they use it? And how much do they spend? Well, Apple isn’t so keen on giving up those numbers.
But as detailed by Karen Webster in her column today, PYMNTS.com/InfoScout research takes a deep dive into how often consumers use Apple Pay and why those who don’t use Apple Pay don’t use it. Today’s 5-in-1 provides a few of the key stats.
47| Percent of consumers surveyed who don’t use Apple Pay because they are satisfied with their current payment method
34 | Percent of consumers surveyed who said they rarely consider using Apple Pay
25.7 | Percent of consumers surveyed who said they don’t use Apple Pay because they are unsure of how it works
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21.3 | Percent of consumers surveyed who said they use Apple Pay every chance they get
20.5 | Percent of consumers surveyed who don’t use Apple Pay because they have security concerns
