Albertsons has partnered with Glympse, a location sharing technology, to give shoppers real-time status of their grocery delivery or Drive Up & Go order.
When Albertsons’ customers are finalizing their delivery orders, they can opt-in to notifications powered by Glympse via text or email. Once their order is on the way, they will receive a link to a live map of the delivery truck and exact time of delivery.
“We want to make our eCommerce experience as simple and transparent as possible,” Narayan Iyengar, SVP Digital and eCommerce at Albertsons Cos., said in a press release. “Our partnership with Glympse makes it even easier for customers to get their groceries however and whenever they want.”
The service is now available at Albertsons, Safeway, Jewel-Osco, Vons, Randalls, Tom Thumb and Pavilions, but is not available on orders fulfilled by Instacart. Albertsons currently offers grocery delivery in 11 of the top 15 Metropolitan Statistical Areas (MSA) in the country, operating more than 1,000 home delivery trucks from about 2,000 stores.
In addition, the chain will pilot Glympse technology in select Drive Up & Go markets this spring. The opt-in service will notify customers when their order is ready, and allows them to share their location so a store employee can bring the groceries directly to the customer’s car when they arrive.
“Albertsons Cos. understands that convenience is a requirement for providing the highest level of customer service for their delivery and Drive Up & Go programs,” said Chris Ruff, CEO and president of Glympse. “We are excited to be working with Albertsons Cos. to help them expand their leadership in food and drug retail through our real-time location and customer engagement platform.”
Drive Up & Go is available at more than 250 Albertsons Cos. Locations, with plans to expand to other areas in 2019.
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