Car wash membership platform EverWash has teamed up with Car IQ on a fleet payment program that allows fleet vehicles to pay for car washes at EverWash locations without a credit card, according to a Monday (May 9) press release.
“We’re committed to creating the greatest customer experience in the car wash industry, and fleets are a major focus for us,” EverWash Chief Revenue Officer Scott Pashley said in the announcement. “Car IQ is the perfect partner for us as we expand our capabilities as the only company in the car wash industry with autonomous payment for fleets, and the only company creating value for our wash partners by driving new customers and members to our 800+ locations.”
Car IQ relies on a contactless and secure payment network to allow connected cars and trucks to pay merchants and service providers without a credit card through proprietary identity management technology.
EverWash and Car IQ will partner to offer real-time data to fleet managers on who is washing cars in an effort to eliminate fraud, centralize billing and provide a frictionless consumer experience for drivers, according to the press release.
“EverWash has built the largest network of car washes in the nation, and we’re thrilled to bring our autonomous payment technology to their already robust management platform,” Car IQ Senior Vice President Matt Nicholson said in the announcement. “This partnership magnifies the value we’re each delivering to our fleet managers and drivers as we work to bring innovative technology to the space.”
Related: Technology and Recurring Revenue Accelerate Car Wash Industry Growth
In March, EverWash snagged $6 million in a Series B investment round. It will use the money to continue to develop the omniX Labs real-time analytics and machine learning (ML) platform it acquired in November.
The company will also continue to scale its network of car washes, which includes 800 participating locations. EverWash provides a membership platform as well as an app that consumers can use to sign up, manage their memberships and check-in at the car wash.
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