Daily fantasy sports company FanDuel has partnered with live sports streaming service fuboTV to provide betting data for the streaming service, according to a report by TechCrunch.
Also as part of the deal, fuboTV will air TVG and TVG2, which are horse racing networks owned by FanDuel. Right now, the deal is only in New Jersey, but fuboTV said it plans to expand to states were betting is legal, as that happens.
“We’re partnering with fuboTV to demonstrate how FanDuel can enhance the live viewing experience by allowing cord-cutting sports fans to view the content that matters to them the most from their TV, phone, tablet or computer,” FanDuel VP of Content Business and Operations Adam Kaplan said in a statement. “FuboTV is a sports-centric company, focused on live sports and entertainment content, making them a natural partner. By integrating our odds and data on fuboTV’s platform, we are truly changing the way people watch live sports,” he said.
Min Kim, fuboTV’s VP of business development, echoed that sentiment.
“We are always looking for ways to add value for consumers and enhance their premium experience with fuboTV,” Kim said. “Gaming and sports are natural complements, and fuboTV’s industry-leading product offerings will be further enriched with FanDuel’s innovative entertainment solutions.”
The partnership is exclusive, so fuboTV won’t be making deals with with any other companies, and FanDuel will be the only one advertising on fuboTV.
The TVG network is going to be added to fuboTV’s basic package, which costs $54.99 a month, and TVG2 will be part of the Sports Plus add-on, which has more channels, for an additional $8.99 a month.
Only sports betting data is going to be provided to fuboTV users, not the ability to actually place bets. It will also only be on two fuboTV-branded channels, fubo Network and fubo Cycling, plus the horse racing channels, for the time being. The company says it will eventually expand to other channels over time.