fitness

Innovating With Digital Fitness And Commerce Platforms
Innovating With Digital Fitness And Commerce Platforms
July 22, 2020  |  Today In Data

Connected fitness has a new competitor in the direct-to-consumer (DTC) company Liteboxer. The firm’s hardware looks nothing like a punching bag – it comes with six circular...

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Connected Fitness Gets Into The Boxing Ring
Connected Fitness Gets Into The Boxing Ring
July 21, 2020  |  Retail

Connected fitness has a sparring partner, courtesy of a new direct-to-consumer (DTC) company called Liteboxer. It has an innovative product, proven management and a business...

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DTC Apparel Brand Eyes New Category
DTC Apparel Brand Eyes New Category
July 09, 2020  |  Retail

Ghost Flower is a DTC wellness and athleisure brand that’s based on stories. Like this one: Susie Peebler was working as a geophysicist for an...

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Fitness Platforms Expand Offerings As Consumers Work From Home
Fitness Platforms Expand Offerings As Consumers Work From Home
July 01, 2020  |  Today In Data

Fitness and wellness platforms are expanding their offerings as Americans continue working from their residences and gym facilities have limited operations because of the pandemic. Gympass’...

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Gympass Embraces Digital 3.0 In Its Aim To Buff Up Housebound Consumers
Gympass Embraces Digital 3.0 In Its Aim To Buff Up Housebound Consumers
June 30, 2020  |  Retail

If people can’t get to the gym, it’s time to bring the gym to people. Get the Full Story Complete the form to unlock this...

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Lululemon Enters Deal To Buy Interactive Fitness Firm MIRROR For $500M
Lululemon Enters Deal To Buy Interactive Fitness Firm MIRROR For $500M
June 29, 2020  |  Partnerships / Acquisitions

Lululemon has entered into an agreement to buy in-home fitness company MIRROR for $500 million, according to a Monday (June 29)  press release. Get the Full...

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Saving Main Street: Running Retailers Take The Baton
Saving Main Street: Running Retailers Take The Baton
June 05, 2020  |  Retail

Terry Schalow is the executive director of the Running Industry Association (RIA). In addition to working toward its general mission of moving the sport and...

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Fitness Platform Raises $5M For Online Workouts
Fitness Platform Raises $5M For Online Workouts
June 01, 2020  |  Investments

Looking beyond COVID-19, Wall Street is betting the at-home fitness boom will outlast the social distancing era. Get the Full Story Complete the form to...

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