loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Disney+ Offers Members $40 Discount on Walmart+ as Streamers Tap Partnerships
Disney+ Offers Members $40 Discount on Walmart+ as Streamers Tap Partnerships
December 11, 2023  |  Subscriptions

With video streaming services increasingly turning to subscription partnerships to drive customer acquisition in the competitive category, Disney+ is offering its customers a Walmart deal....

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Amex, Amazon Tie-Up Helps Point the Way Toward Rewards ‘Ubiquity’ 
Amex, Amazon Tie-Up Helps Point the Way Toward Rewards ‘Ubiquity’ 
November 21, 2023  |  Loyalty & Rewards

Ubiquity is what we all want in a rewards program. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

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Ulta Beauty Limits Free Sample To Boost Loyalty
Ulta Beauty Limits Free Sample To Boost Loyalty
November 13, 2023  |  Retail

Who doesn’t love a free sample?    Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

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When Loyalty Programs Aren’t About the Spend
When Loyalty Programs Aren’t About the Spend
November 07, 2023  |  Retail

Loyalty programs have become a staple in the arsenal of brands and retailers striving to retain their customer base and attract new ones. These programs...

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Can Shop Cash Turn Shopify Into an Amazon Challenger?
Can Shop Cash Turn Shopify Into an Amazon Challenger?
November 03, 2023  |  Retail

I’m feeling flush. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...

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Starbucks Sees 75 Million Loyalty Customers as Economic Hedge
Starbucks Sees 75 Million Loyalty Customers as Economic Hedge
November 02, 2023  |  Earnings

As many restaurant brands feel consumers pull back among ongoing financial difficulties, Starbucks is leveraging its extensive digital user base to weather the storm. Get...

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Mastercard to Offer VIP Experiences Through Live Nation Partnership
Mastercard to Offer VIP Experiences Through Live Nation Partnership
November 02, 2023  |  Mastercard

Mastercard has formed a multi-year partnership with live entertainment company Live Nation. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

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Retailers Embrace Rewards as Consumers Seek to Trim Grocery Expenses 
Retailers Embrace Rewards as Consumers Seek to Trim Grocery Expenses 
November 01, 2023  |  Retail

Grocery store rewards programs have long been popular for their ability to foster customer loyalty and provide tangible benefits to shoppers. However, these programs also...

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Durbin Sets Sights on Frequent Flyer Rewards and Takes CCCA Battle to the Skies
Durbin Sets Sights on Frequent Flyer Rewards and Takes CCCA Battle to the Skies
October 31, 2023  |  Loyalty & Rewards

The fight over the Credit Card Competition Act (CCCA) has taken to the skies. Get the Full Story Complete the form to unlock this article...

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