Software-as-s-Service has its lures and challenges for providers in the B2B realm. Recurring revenue is great, of course, but the ever-present challenges are how to...
Snap, the maker of the Snapchat disappearing messaging app, is reportedly adding a “Shop Now” button to its app, enabling users to shop without leaving...
Mobile apps are designed to deliver convenience, but for users with limited storage, RAM and battery life, they can create the exact opposite. That’s the...
On Monday (April 9), American Express unveiled a new global brand platform and marketing campaign dubbed “Powerful Backing: Don’t Do Business / Don’t Live Life Without...
When Dunkin’ Donuts came up with the slogan “America runs on Dunkin,’” the company was pretty clearly being metaphorical. Get the Full Story Complete the...
Following claims that Cambridge Analytica improperly collected personal data from Facebook users that was reportedly used to help elect U.S. President Donald Trump, U.S. legislators are asking...
Before Chris Meaux started Waitr, he was living in a quiet area of the Dallas Metroplex called Southlake in the early 2010s. But he realized...
What does it take for a fashion brand to stay on top of the trends? A lot of market data. But not all brands excel...