Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

D2C, Bridge Millennial Shopping Habits Amid The Pandemic 

D2C, Bridge Millennial Shopping Habits Amid The Pandemic 
D2C, Bridge Millennial Shopping Habits Amid The Pandemic 
October 20, 2020  |  Today In Data

Direct-to-consumer (D2C) haircare brand eSalon has seen a growth spike as the U.S. and Europe have continued social restrictions due to the pandemic. And bridge millennials are nearly twice...

READ MORE >
Millennials Will Lead The Voice Commerce Revolution
Millennials Will Lead The Voice Commerce Revolution
October 19, 2020  |  Retail

Consumers across all age demographics have radically realigned their lives over the last eight months. To say that we aren’t quite the same people we...

READ MORE >
Slice Integrates No-Fee Visa For Millennial Shoppers In India
Slice Integrates No-Fee Visa For Millennial Shoppers In India
October 15, 2020  |  Payment Methods

India’s pay-later app Slice is introducing a no-fee Visa card that offers its Gen Z and millennial customers cash back and no-cost EMIs during festive...

READ MORE >
Deep Dive: How BNPL Options Can Help Luxury Retailers Capture Sales
Deep Dive: How BNPL Options Can Help Luxury Retailers Capture Sales
October 02, 2020  |  BNPL

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

READ MORE >
D2C Telehealth Firm Hims Plans SPAC IPO
D2C Telehealth Firm Hims Plans SPAC IPO
October 01, 2020  |  Investments

Hims, a direct-to-consumer (D2C) company selling health products targeted at millennials, is going public via a special purpose acquisition company (SPAC), CNBC reported. Get the...

READ MORE >
OAK + FORT On Offering BNPL Options To Expand Consumer Reach
OAK + FORT On Offering BNPL Options To Expand Consumer Reach
October 01, 2020  |  BNPL

Many consumers are sticking to buying basics during the pandemic, leaving some luxury brands struggling. In the Buy Now, Pay Later Tracker, Cooper Watts, director...

READ MORE >
OAK + FORT: Flexible-Payment Plans Boost Luxury Purchases
OAK + FORT: Flexible-Payment Plans Boost Luxury Purchases
September 30, 2020  |  BNPL

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

READ MORE >
Why Millennials And Gen Z Could Save 2020’s Holiday Shopping Season
Why Millennials And Gen Z Could Save 2020’s Holiday Shopping Season
September 29, 2020  |  Retail

The retail ecosystem has been turned upside down over the past six months as changes big and small rippled through the segment worldwide in response...

READ MORE >