social commerce

TikTok Uses Brick-and-Mortar Shop to Promote ‘Community Commerce’
TikTok Uses Brick-and-Mortar Shop to Promote ‘Community Commerce’
July 06, 2023  |  Retail

TikTok has spent a week running a brick-and-mortar pop-up shop for brands and creators. Get the Full Story Complete the form to unlock this article and...

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ByteDance Plans Cost-Free Platform for TikTok’s Marketplace
ByteDance Plans Cost-Free Platform for TikTok’s Marketplace
June 30, 2023  |  Social Commerce

TikTok will soon be launching its first online retail store within the United States version of the app. Get the Full Story Complete the form to...

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Spreading Social Media Spend May Help Brands Reach 63% of Consumers
Spreading Social Media Spend May Help Brands Reach 63% of Consumers
June 30, 2023  |  Social Commerce

For eCommerce brands heavily reliant on social media for sales and awareness, every day can bring a fresh round of worry. Get the Full Story...

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Bridging the Gap Between the Consumer and Retailer — the Creator  
Bridging the Gap Between the Consumer and Retailer — the Creator  
June 29, 2023  |  Social Commerce

When determining what’s worth buying and what isn’t, who wields the greatest influence over these fashion decisions? It’s the consumer.   Get the Full Story Complete...

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Time to Treat Creators Like Business Owners, Says Visa FinTech Head 
Time to Treat Creators Like Business Owners, Says Visa FinTech Head 
June 22, 2023  |  Social Commerce

If you’re reading this, you might not be able to name a single creator.  Get the Full Story Complete the form to unlock this article...

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TikTok Expands Online Retail Offerings to Compete With Shein and Amazon 
TikTok Expands Online Retail Offerings to Compete With Shein and Amazon 
June 21, 2023  |  Retail

In a bid to compete with rivals like Shein and Amazon, TikTok is broadening its online retail offerings. ByteDance, the Chinese parent company of the...

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TikTok Looks to Southeast Asia to Drive eCommerce Growth
TikTok Looks to Southeast Asia to Drive eCommerce Growth
June 15, 2023  |  Social Commerce

TikTok will invest billions in Southeast Asia as it undergoes scrutiny elsewhere in the world. Get the Full Story Complete the form to unlock this...

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Food Brands Eye Social Commerce Despite Disappointing Results
Food Brands Eye Social Commerce Despite Disappointing Results
June 12, 2023  |  Social Commerce

Food brands may be looking for ways to capitalize on the potential of social media commerce, but for now, PYMNTS research indicates, potential is all...

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TikTok’s D’Amelios Launch Influencer-Focused Management Firm
TikTok’s D’Amelios Launch Influencer-Focused Management Firm
June 11, 2023  |  Connected Economy

TikTok celebrity family the D’Amelios are launching a management company aimed at fellow influencers. Get the Full Story Complete the form to unlock this article and enjoy...

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