social commerce

Pinterest Reportedly Adding Attribution Tools as Advertisers Seek Measurable Results

Pinterest Reportedly Adding Attribution Tools as Advertisers Seek Measurable Results
Pinterest Reportedly Adding Attribution Tools as Advertisers Seek Measurable Results
April 21, 2023  |  Retail

Pinterest is reportedly losing some advertising clients as brands look for measurable results. Get the Full Story Complete the form to unlock this article and...

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Shopping Social Network Flip Challenges Honesty in Reviews
Shopping Social Network Flip Challenges Honesty in Reviews
April 20, 2023  |  Retail

On the surface, Flip, a shopping social network, provides consumers with brutally honest reviews — an element of the shopping experience that has been scarce...

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Social Commerce Firm Shopline Opens European Headquarters in London
Social Commerce Firm Shopline Opens European Headquarters in London
April 12, 2023  |  Social Commerce

Shopline is expanding its commerce services platform for selling on social media to Europe. Get the Full Story Complete the form to unlock this article...

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Paying for Verified Blue Checkmarks Could Hurt Brands and Retailers
Paying for Verified Blue Checkmarks Could Hurt Brands and Retailers
April 04, 2023  |  Retail

After acquiring Twitter for $44 billion in 2022, Elon Musk publicized the idea of paying for the coveted blue checkmark, which was met with mixed...

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Pinterest Q4 Shows Favor With Gen Zs but Investors Want Faster Turn-Around
Pinterest Q4 Shows Favor With Gen Zs but Investors Want Faster Turn-Around
February 07, 2023  |  Earnings

Pinterest may tout itself as the positive, politics-free visual discovery platform, but that upbeat vibe was lost on analysts Monday who felt its turn-around wasn’t...

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Meta Platforms, C3 AI Lead CE 100 Index Up 4.4%
Meta Platforms, C3 AI Lead CE 100 Index Up 4.4%
February 06, 2023  |  Connected Economy

Earnings season is here. So is AI mania. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

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The Social Commerce Love Affair With AI
The Social Commerce Love Affair With AI
February 04, 2023  |  artificial intelligence

Artificial intelligence (AI) promises to change the world – but will it change commerce? Get the Full Story Complete the form to unlock this article...

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Meta Sees Promise in Monetizing Apps With Shop Ads, Click to Message
Meta Sees Promise in Monetizing Apps With Shop Ads, Click to Message
February 01, 2023  |  Meta

With Meta’s battered stock doubling in the past 3 months, it’s not all about the money-losing metaverse anymore. Get the Full Story Complete the form...

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Snap Pins Hopes on Subscriptions to Boost Creator Engagement
Snap Pins Hopes on Subscriptions to Boost Creator Engagement
January 31, 2023  |  Earnings

Facing a downshift in digital ad spend that’s hurt other players in the space, Snap Inc. is looking to beef up its direct response business...

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